Editing research - She Wolf - David Guetta

Number of cuts in the video - 100
Mostly shrinking time throughout the video but expanding time when there is extreme slow motion. Not as fast paced as normal dance music videos however it is made fast paced by the juddery movement that is created. It is not the typical music video that you see for a dance video. The cuts do fit with the music very well and they cut on the beat.

Editing research - Get Up - Bingo Players

Number of cuts in the video - 145
The video is mostly shrinking time with fast choppy cuts and lots of jump cuts. There are lots of cuts between the different scenes and between the ducks looking at the people. The shots didn't properly fit with the music, they were just random throughout the whole video.

Editing research - Booyah - Showtek

Number of cuts in the video - 211
Shrinking time all throughout, bits were real time (at the beginning). Whole video is based around a whole school day which has been condensed down to 4 about minutes. There were a lot of choppy shots but there were about the same amount of slow motion shots as well. The beat of the music fell where the shots were cut so that it fitted to the music.

Editing research - Animals - Martin Garrix

Number of cuts in the video - 144
Shrinking time throughout the whole video, choppy cuts, not too choppy but makes it all shrinking time. Visuals don't always fit to the music, not as choppy when there is fast music. Main parts of the music do fit with the visuals however.
There are extremely choppy cuts that go from between two scenes very fast when the music is at its climax and then when the beat drops it goes back to the normal shots that have been happening for the other parts of the song.

Editing research - You Make Me - Avicii

Number of cuts in the video - 214
Mainly shrinking time throughout the whole video, fast choppy cuts create this feeling. Visuals are established just before the beat drops.
The cuts are very choppy and are put on the screen/shown for just the right amount of time for your brain to process the visuals. This means you don't get bored with visuals that are up there for ages and it also wouldn't look right if you had slow shots in this music video because it is such a fast paced song.

Decision making

Throughout the process of editing our music video we have thought that it might be a good idea to put an element of performance in. We have decided to film close ups of peoples lips singing the words to the song. These people will have powder paint on their lips so it links back to the scene that we have already edited with the powder paint fight. We will get a mixture of different people (girls and boys) to do this so that we have a variety to choose from. We think this will help to break up the sequence a bit more and also make it have more of the conventions of a dance music video using all 3 aspects (narrative, concept and performance).

Editing - post production

We started to edit our music video the day after we shot the footage of the powder paint fight. We put the basic shots in and we then got down to the details of the footage and making sure it was in the exact right place and that it flowed with the music. We realised when we put the footage into Final Cut Pro that the wide shots were much worse quality and had no depth to them whereas the close ups and the mid shots where sharp and had really good lighting. This meant we couldn't use the wide shots for a long period of time in the music video but we have put them in amongst the quick choppy shots. The good thing about doing a dance track is that with the choppy shots we can repeat sections of it because it's going to quickly. This means we have plenty of footage for the whole track. We haven't shot the second scene but even without this, we have managed to edit nearly all of the powder paint scene.

So far with the editing we think it has gone extremely well and we are very happy with how it is turning out. The powder paint fight was a success and looks very good with the music.